These are the colours for AW25/26

Colour experts Hallie Spradlin and Joanne Thomas of Fashion Snoops have
unveiled three of their new colour palettes and anchor colours that they
predict will dominate the autumn/winter 2025/26 season. These early
predictions paint a picture of a profound season where adventure and a
willingness to go beyond the tried and tested are at the heart of design
thinking.

Savory Brights

The inspiration for the colour palette called ‘Savory Brights comes from
the culinary world. Tantalising tastes, spicy notes and explosions of
flavour play the leading role in this colour direction for autumn/winter
2025/26. The names of the colours hint at ingredients from the kitchen:
‘Chilli Oil’, ‘Lime Zest’ and ‘Soy Sauce’ are used to create a sense of
surprise and challenge the taste buds. The palette is complemented by a
purple berry shade, a colour that already plays a role in summer 2025,
called ‘Jupiter’.

The central colour to the palette is ‘Urgent Orange’. It brings fiery
intensity to the spectrum and features on the mood board with a groovy 60s
vibe reminiscent of Paco Rabanne, Mary Quant, Sonia Rykiel and Vidal
Sassoon.

The bold palette is reminiscent of bio-engineering and next-gen
materials with its overall sense of new beginnings, exploration and
innovation. The palette can be seen as a continuation of ‘Eerie Greens’
from the AW24/25 season and ‘Unsettling Brights’ from SS25.

Practical Neutrals

‚Practical Neutrals’ Credits: Fashionsnoops

A much more subdued ‘Practical Neutrals’ palette consists of timeless
colours. It’s still about a quieter luxury. Refined brilliance, muted
materials and deliberate shades emphasise a more sustainable perspective on
fashion. The colour palette lends itself well to investment pieces,
sustainable buys and instant classics. Stability, longevity and reliability
are associated with these subtle colours full of elegance.

When it comes to materials, the experts mention brushed woollen fabrics,
timeless denim and body-hugging knitwear as well as precious metals. It’s
all about conscious decisions, stability and sophistication. Two colours
from SS25 are also adopted here, ‘Puddle’ and ‘Washed Black’ – two
non-colour options with a timeless quality that underline the
cross-seasonal theme of the range. They are complemented by ‘Sophisticated
Sage’, ‘Brown Butter’ and ‘Crisp Navy’ as well as ‘Putty Beige’.

The anchor colour of Practical Neutrals is ‘Puddle’, a ‘greige’ that
exudes stability and timeless versatility. It offers a “versatile canvas”
for colour combinations, for example it goes well with bold pastels like
‘Lime Zest’ from the previous palette or a soft purple like ‘Smoothie’.
However, it also harmonises with warmer neutrals such as ‘Brown Butter’ or
‘Blazed Brown’.

The mood board is reminiscent of “sensible minimalism” that “combines
purpose and aesthetics”, as the experts emphasise. A sustainable choice
that should be accompanied by durable shapes and materials such as
vegetable-tanned leather.

Artisanal Midtones

’Artisanal Midtones’ Credits: Fashionsnoops

‘Artisanal Midtones’ is a colour palette that seems to have come
straight from nature and is a very artisanal inspired colour scheme,
especially for an autumn/winter season. Organic materials, a down-to-earth
look and ecological and sustainable dyeing methods are at the forefront of
this colour palette.

‘Sulphur’ was taken from the 2025 summer season and is a bright yellow
that adds intensity. ‘Mineral Blue’, ‘OliveTerrain’ and ‘Natural Teal’ are
shades from nature, reminiscent of faded and weathered blues and greens
found on the coast. ‘Coral Blaze’, a continuation of ‘Terracotta’, adds a
sunny touch to the palette, making it suitable for the colder seasons.

The anchor colour ‘Suncloud’ adds radical optimism and radiance to the
palette. The overall mood of ‘Suncloud’ is “an optimistic look to the
future,” said Thomas. “A tribute to earthy practices and natural
pigments.”

The materials that go well with ‘Artisanal Midtones’ are organic cotton
blends, raffia and ceramics as well as gabardine, crepe and satin jersey.

Contemporary craftsmanship draws inspiration from traditional sewing,
weaving and dyeing techniques and harmonises them with modern productions.
A new appreciation for the possibilities found in nature, especially when
applied carefully and in smaller batches, such as dyes derived from
turmeric.

The AW2025/26 season promises to be a more sustainable and experimental
season overall, combining old craft techniques with new materials. A step
into a future that reinterprets old knowledge and applies new knowledge in
a conscious and environmentally friendly way.

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