admin We often think of Scandinavian style as being homogenous and minimalistic, but that’s actually not true. Whilst Swedish people might opt for a more pared-back look, over in Denmark (Copenhagen, in particular), there’s a shift towards eclectic prints and colours that celebrate dopamine dressing. And there are plenty of influencers who prove this, too.
From print queen Nnenna Echem to Emili Sindlev, who loves to clash colours with sparkles, Scandinavians are opting for the out-there, risk-taking looks that stand out the most on Instagram, and it’s this eclecticism that has shone through in the latest trending fashion labels coming out of Denmark.
So, if you’re looking for the key to nailing Scandi style, keep scrolling to get to know the popular brands that we’re shopping now. You might be surprised to see that some of your favourites hail from this up-and-coming coolest corner of the fashion world.
