There was a moment when everytime I refreshed my feed there was another fashion editor or influencer posting the bell-sleeved, silk maxi dress, but always styled entirely differently. Type “Realisation” into your search bar now and you’ll find wedding guest outfits, party starters, chic dinner party hosts and holiday pics, all making the Gia the star of the show, which just goes to prove its versatility. In fact, this dress is so popular it deserves its own hashtag.