Pharrell Williams' Louis Vuitton 'Millionaire Speedy' Really Costs $1,000,000

Pharrell Williams carrying the Millionaire Speedy at Loewe’s show during Paris Fashion Week.

Photo: WWD/Getty Images

Forget everything about quiet luxury: Pharrell Williams’ new Louis Vuitton Speedy is as loud as luxury gets, down to the $1,000,000 price tag.

Sold only on a made-to-order basis, the “Millionaire Speedy” bag elevates the popular silhouette to a whole new level (and price bracket), swapping the commonly-used cotton canvas for crocodile leather, using gold hardware and adding diamond pendants as embellishments. 

Photo: Courtesy of Louis Vuitton

The six-figure accessory can be crafted in one of five colors: red, blue, green, yellow or brown. Williams himself toted the bag in canary yellow around Paris Fashion Week this past season.

Photo: Courtesy of Louis Vuitton

Williams was appointed to the head Louis Vuitton’s menswear division in February 2023, succeeding the late Virgil Abloh. Ahead of his debut this past summer, he told WWD that handbags would be a focal point of his tenure. (He teased as much in his first campaign as creative director, starring Rihanna.) The Millionaire Speedy will be like a litmus test for how far folks are willing to go. 

For those who want to wear something with “millionaire” in the name but not the price, the Millionaire Sunglasses are still under $1,000 — for now.

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