Let’s debunk an outdated fashion myth that spending a lot of cash on clothes will help you to look more fashionable. If there’s one thing I’ve learned in the 12+ years I’ve worked in this industry, it’s that having a healthy disposable income doesn’t automatically come with great style. You can shop on a shoestring budget (or perhaps not shop at all) and still have more style in your little finger than someone who has the bandwidth to spend four figures a month on new pieces. This is why I always advocate for the high street, too. I’ve found some of my most-worn, -complimented and -borrowed clothes and accessories on the high street, which further proves my point—budget isn’t everything.
So if you too shop lean or want to limit your spend but also want to look the fashionable part for autumn/winter 2023, I’ve rounded up eight affordable trends I’m already seeing my favourite London fashion people wearing for the season ahead. From the update to knitted dresses that makes them feel fresh to the texture everyone will be wearing into autumn, scroll down for your new-season, frugal fashion fix.
Next Up: The Autumn/Winter 2023 Trends That Really Count