admin LA-based men’s basic brand Pair of Thieves has launched a new collection featuring active and performance-driven items under the name SuperCool.
Designed to support men during a wide range of physical activities, from basketball to working out, the SuperCool line was created with movement in mind.
Key items in the collection include SuperCool underwear made from a high-performance blend of polyester and spandex for ease of movement, with moisture-wicking properties, and SuperCool socks, with zoned air vents to enhance breathability and ankle and arch support.
David Ehrenberg, founder of Pair of Thieves, said in a statement: “SuperCool is about supporting a person’s active lifestyle. Whether it is grilling that perfect burger while sipping a margarita or running your first marathon, it’s time to take the work out of workouts.”
Available in a range of vibrant colors, the new SuperCool line is available in Target stores across the US and online at pairofthieves.com. The new collection launch sees the brand continue to expand its product range as the founders aim to offer customers high-quality basics at an accessible price point.
