Must Read: Kylie Jenner is Launching a Fashion Brand With the Gredes, Jean Paul Gaultier is Collaborating With KNWLS

These are the stories making headlines in fashion on Friday.

Kylie Jenner is launching a fashion brand with the Gredes
With the help of Popular Culture founders Jens and Emma Grede (who also helped bring Good American and Skims to market), Kylie Jenner is working on her own fashion line, Puck‘s Lauren Sherman reports. Although much information about the brand remains under wraps, she writes that the Gredes’ team is now interviewing candidates for the top-secret project. {Puck/paywalled}

Jean Paul Gaultier is collaborating with KNWLS
Jean Paul Gaultier and London-based womenswear brand KNWLS are collaborating on a collection that combines both brands’ love for prints and grunge elements, debuting Sept. 8. It includes more than 40 tops, jackets, trousers and dresses, and will be priced between €290 to €2700 ($319 to $3000), Business of Fashion reports. “Their world is really connected to the legacy of Jean Paul Gaultier and it made total sense to give birth to this collection inspired by the very specific vision of the women’s body both brands have,” Florence Tétier, Jean Paul Gaultier’s creative director, said, in a statement. {Business of Fashion/paywalled}

How Bath & Body Works brought its production back to America
Bath & Body Works’ products once traveled more than 13,000 miles over three months to then end up at the company’s Ohio distribution center. That’s changed: The brand planted its production all within its “beauty park” outside Columbus, starting the “reshoring” process back in 2008. The Wall Street Journal reports on how the company did it, noting how Bath & Body Works has made $7.56 billion in sales and increased its annual revenue by more than $2 billion since 2019. {Wall Street Journal/paywalled}

Richemont acquires Gianvito Rossi
Richemont acquired a controlling stake in Gianvito Rossi. The Italian footwear brand joins a catalog which includes Cartier, Chloé, Montblanc, Alaïa and Delvaux. “The high-end footwear market is going to be a very important frontier of development in luxury. We see fundamental trends on customers buying more and more shoes,” Philippe Fortunato, chief executive officer of Richemont’s fashion and accessories maisons, told WWD. {WWD/paywalled}

Tamara Mellon teams up with Titan Industries
Tamara Mellon is pursuing a joint venture with Titan Industries, which will make its shoes available through wholesale channels, the companies announced. Titan Industries will oversee manufacturing of the collections and manage its DTC channels, while Mellon will continue to lead all aspects of creative and design. “When I started the company in 2016, I wanted to focus on DTC only, but as we have grown, both here in the US and internationally, we see an opportunity in being able to service those clients with more ease through key wholesale channels both in physical and online stores,” Mellon said, in a statement. {Fashionista inbox}

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