Gucci pulled out all the celebrity stops for its first runway show under the creative direction of Sabato De Sarno — even compelling Kendall Jenner and Bad Bunny to make their relationship fashion week official.
The superstar couple touched down in Milan via private jet the night prior to the show, Gucci Porter cabin luggage in hand, foreshadowing their attendance at the ultra star-studded event. Jenner stepped out on Friday afternoon wearing a mini version of the brand’s Garbadine Trench Coat with custom white and neutral hardware, a burgundy Jackie 1961 bag and matching slingback kitten heels. Bad Bunny also got the minimalist memo, wearing a crisp white button-up dress shirt with straight-leg jeans, black loafers and his very own black Jackie, completing the outfit with blacked-out sunglasses and a khaki beanie to match Jenner.
The much-talked-about couple weren’t the only high-profile names in the building: Brand ambassadors like Ryan Gosling, Julia Garner and Alia Bhatt also sat front row alongside Troye Sivan, Emma Chamberlain, Jodie Turner Smith, Paul Mescal and more favorites.
See what all the VIPs of Gucci’s Spring 2024 runway show wore, below.
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Jacopo M. Raule/Getty Images for Gucci
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Swan Gallet/WWD via Getty Images
Photo: Victor Boyko/Getty Images for Gucci
Photo: Jacopo M. Raule/Getty Images for Gucci
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Jacopo M. Raule/Getty Images for Gucci
Photo: Daniele Venturelli/Getty Images for Gucci
Photo: Jacopo M. Raule/Getty Images for Gucci
Photo: Swan Gallet/WWD via Getty Images
Photo: Swan Gallet/WWD via Getty Images
Photo: Swan Gallet/WWD via Getty Images
Photo: Swan Gallet/WWD via Getty Images
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