admin Getting your business online can be a gamechanger. A website can both attract new customers and make it easier for your current customers to engage with your business. We’ve made it easy to get started with this step-by-step guide:
Step 1: Choose a Website Builder
Great news: you don’t need to know how to code to create a website. There are plenty of website builders that make it easy for anyone to create a professional-looking website, equipped with built-in design templates. Some popular website builders are GoDaddy or WordPress; pick one that fits your style and business needs.
Step 2: Customize Your Website
Add your logo and customize the layout. Add pages like ‘About Us,’ ‘Services,’ and ‘Contact Us,’ and fill these pages with content (can include photos, videos, and text). Be sure to include keywords that your target audience would use to find your business online. For example, if you are a wedding dress designer in Boston, ensure you include keywords like “Boston” and “Wedding Dresses.”
Remember: the more information you can provide about your business, the easier it is for search engines to crawl them.
Step 3: Set Up E-commerce
If you plan on selling products or services online, you’ll need to set up e-commerce on your website. Fortunately, most website builders already offer e-commerce add-ons; so make sure you add that feature to your site.
Step 4: Choose a Domain Name
Your domain name is your website’s address (example: www.myname.fashion). Choose a name that’s easy to remember and reflects your brand.
If you can’t get your first choice with a .com, consider the .fashion domain. There’s more availability with .fashion, so you don’t need to compromise on your perfect website name. Click here for more information on .fashion and where to buy yours.
Congratulations, your website is ready to launch! Double-check everything from spelling to page links, then hit the launch button. Finally, share your new website on social media and let your customers know where to find you online!
