Chanel Eau Fraiche Perfume Fragrance New Launch 2023

“(The creative process of making Eau Fraiche Eau de Parfum) involved making subtle changes in order to amplify the sensations provided by the Eau de Toilette,” Chanel’s in-house perfumer Olivier Polge said via a press release. “The idea was to go to extremes, to push the fresh notes even further, through citrus, and to add density with the base notes, ambery notes, for more vibration. The challenge with this was to increase its intensity, bring out the base notes, and add depth, all while maintaining its fresh quality.”