Come on, Vogue! This weekend, Madonna kicked off her global Celebration World Tour in London, where she treated fans with a career-spanning performance of some of her greatest hits. Almost better than the setlist, however, was the Queen of Pop’s epic new outfits for the stage—well, new in a sense. All of them riff off of her most iconic looks over the years (including, yes, that signature Jean Paul Gaultier cone bra). In honor of the tour’s kickoff, Vogue caught up with tour costume and creative designers Eyob Yohannes and Rita Melssen to get a closer look at Madonna’s one-of-a-kind, custom-made looks.
Given the magnitude of Madonna’s new tour—she’s performing on 78 days across 15 different countries—Yohannes and Melssen needed top-tier stage fashion. To focus the wardrobe and give it a strong, clear message, the duo opted to mimic the theme of the show, which explores Madonna’s four decades of hits. That’s how they landed on referencing some of Madonna’s most famous outfits. “Fashion has always been a part of her storytelling,” says Yohannes, “so we drew from her past stylistically, and we kept those themes within the costumes.”
For the most part, Yohannes and Melssen created and designed all of Madonna’s costumes themselves, though they also enlisted designers such as Donatella Versace, Jean Paul Gaultier, and Dilara Findikoglu to create special one-off looks for her, too. “We wanted to reference everything that she’s done, and make something new out of that,” says Melssen. “We created a whole new world.”