After being in the fashion game for quite as long as I have, you start to develop a knack for spotting hidden gems. I look for great pieces and affordable finds in some unexpected places (and often it’s the stores that shout the least that have the best steals), but one brand I keep coming back to for designer-looking pieces that are always worth every penny is Massimo Dutti.
For those unfamiliar with Zara’s stylish big sister, Massimo Dutti has the same fashion-forward focus as Zara, albeit with slightly more polish. While you might turn to Zara for bandeau tops, embellished jeans and fun accessories, Massimo speaks in a quiet-luxury palette of neutrals, and specialises in the kind of wardrobe staples you’ll want to wear for years to come.