On tech, we’ve seen the biggest cuts go to last year’s models, as per usual, and that’s not always a bad thing—most of the time, you’re getting 95% of the specs that matter for much less than the price of the newer model. But now that we’re into Black Friday proper, we’re seeing actual discounts on brand new models, too, like Apple Watch Series 9, the updated M3 MacBook Pros, and Sony’s XM5 headphones. Which is to say, if you’ve got a wishlist from a year of tech drops, now’s the time to get moving.
Beyond tech, we’ve found price drops on appliances like Dyson vacuums, fitness machines from Hydrow and Peloton, menswear basics from Levi’s, and even some stylish home decor hidden deep in Amazon’s virtual shelves. No matter who you’re shopping for or what you need, you’ll likely see some sort of a deal on coveted goods at Amazon.
We’ll be adding in new deals and culling old ones as the Cyber Weekend continues (and let’s not even talk about Cyber Monday just yet), so stop back and say hi every so often.
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Best Amazon Black Friday Deals: Tech
Sony
OLED 65″ BRAVIA XR A75L Series 4K OLED TV
Buying a TV at any other time of year would be a damn foolish mistake. This mid-range OLED from Sony comes with special features for PlayStation gamers, but anyone will appreciate the deep blacks that come with a true OLED display.
Samsung
The Frame 50″ QLED Smart TV
Samsung doesn’t make the only art TV, but it does make the only one worth buying. This smart TV will display artwork when not in use, removing the home decor dead zone created by most flatscreens.
Samsung
27-Inch Odyssey Gaming Monitor
Samsung’s curved gaming monitors are works of art, but unless you’re a pro-gamer, they’re also overkill. This gaming monitor can also be used for work, and at the end of the day, it has a 165hz refresh rate for smooth gaming.
Bose
QuietComfort Ultra Wireless Earbuds
The newest earbuds from Bose introduce improved noise cancelation and spatial audio. These GQ-tested earbuds are also supremely comfortable, and they just got their first price drop for Amazon’s Black Friday sale.
Apple
Get an AirTag for all of your favorite accessories. You can even put one on your dog.
Ring
Video Doorbell Pro 2 with Floodlight Cam
Not all Amazon “bundles” actually save you meaningful money, but this one does. And if it deters just one thief from walking off with a holiday present, you’ll save even more.
Samsung
3.1ch Soundbar and Subwoofer
The only downside to your teched-out new TV? The garbage integrated speakers. Fix that with 2-piece set that acts like four speakers. (And no, you don’t need a Samsung TV for these to sing.)
Apple
2023 MacBook Pro with M3 Pro Chip
The M1 MacBook Air blew tech reviewers away when it first came out, but if you need the best possible MacBook for creative work, then you’ll be happy to know that Apple’s latest powerhouse powerbook is getting its first discount.
Amazon must hate Google, which is eating Amazon’s lunch with the Google Nest smart home products. Of course, since you’re buying this on Amazon, it probably doesn’t sting too badly.
Nest WiFi Pro Mesh Routers
The work from home era has been extended indefinitely, for better or worse. Eliminate slow speeds and dead zones with the new mesh WiFi system from Google. You’ll still have to wait for Zoom to update before joining that meeting, of course.
Meta
Quest 2 All-in-One Virtual Reality Headset
Meta may have dropped the Quest 2’s successor recently, but every VR game and app on the Quest platform still works for the 2. That makes it maybe the smarter move for dipping your toes in virtual waters.
Electronic Arts
Madden NFL 24, Digital Code (Xbox)
Sony
WH-1000XM5 Wireless Headphones
For those who prefer over-ear wireless headphones to earbuds (hey, we get it—we don’t like ear wax either), Sony’s updated XM5 headphones are the ones to get in 2023.
Beats
Beats’ first Studio Buds somehow fit active noise canceling and amazing sound into an extremely tiny, comfortable set of ear buds.
Victrola
Stream Onyx Wireless Turntable
What is your Sonos home audio setup missing? A slick little turntable. This WiFi-enabled record player integrates seamlessly with Sonos products.
LG
G3 Series 65-Inch Class OLED evo 4K Processor Smart Flat Screen TV
For the past three years, LG has made the world’s best TV. And as Amazon sets the stage for Black Friday and Cyber Monday sales, you can save $200 on this awe-inspiring OLED.
Samsung Galaxy S23 Ultra Unlocked
Apple
Apple Watch Series 9 GPS + Cellular 41mm
And you can get the smaller size of the Midnight Blue Series 9 with the integrated cellular data chip for $70 less than usual.
Nintendo
Nintendo Switch OLED Super Smash Bros. Bundle
Nintendo doesn’t discount it’s consoles (sad!) really, but you can get this sweet little bundle instead, which comes with a download of the classic button-mashing game plus three free months to Nintendo Online.
iRobot
Roomba Combo j5+ Self-Emptying Robot Vacuum & Mop
The new self-emptying hybrid from iRobot does everything except play music.
Bang & Olufsen
Beosound Emerge Bookshelf Wi-Fi Speaker
Bang and Olufsen has mastered the art of making audiophile-worthy products look like something out of MoMA. Take this slender bookshelf speaker, which will look great lined up next to your favorite books.
Kindle
If you’ve ever accidentally bought a Kindle without selecting “No lockscreen ads,” then you know it’s the worst $30 you’ve ever saved. Inevitably, the lockscreen will display ads for tacky romance novels, so pay a little bit more for this version, which is thankfully advertisement-free.
Best Amazon Black Friday Deals: Kitchen + Home
Our Place
Aesthetically pleasing bakeware won’t make your food taste better, but it will absolutely make it look better.
All-Clad
All-Clad D5 Stainless Steel Cookware, 10 Pieces
Leave the All-Clad factory sale to the amateurs. Indulge in this massive set of All-Clad’s finest and you may never need to buy another piece of cookware ever again.
De’Longhi
La Specialista Arte Espresso Machine and Grinder
Brew espresso for your morning cuppa. And when the time is right, make another for the hyper-caffeinated espresso martini you need to get the holiday party started right.
KitchenAid
Artisan Series 5-Quart Stand Mixer
If we’re recommending a KitchenAid stand mixer, then you know we’re pointing you to the mint-colored version from the brand’s Artisan line because your appliances deserve to look their best, too.
Brooklinen
All-Season Down Comforter
Brooklinen’s 20%-off Black Friday sale is also available on Amazon. Just be sure to “clip” that coupon, which just so happens to be very easy to miss, for some reason.
Modway
Engage Mid-Century Modern Upholstered Chair
Modway makes long-lasting mid-century modern furniture, like this upholstered accent chair. Matching loveseats, ottomans, and sofas are also available, in case you need a full midcentury makeover.
iRobot
Roomba Combo i5 Robot Vacuum & Mop
The Roomba i Series recently got a major mapping and mopping upgrade in the form of the i5 Combo.
Breville
The Aston Martin of toaster ovens brings air fryer and dehydrator powers, plus sensors to keep your food cooking at just the right temp.
All-Clad
Steel Nonstick Fry Pan Set
All-Clad deals aren’t easy to come by, but that’s why you read GQ, right?
Our Place
The famous Always Pan only recently became available on Amazon, and the mega-retailer is already undercutting Our Place’s usual price.
Casper
Casper’s starter mattress is a little too thin and soft to be our first choice for your primary bedroom, but for a guest bedrooms, kid’s bedroom, or that “investment property” you picked up mid-pandemic, it’s perfect.
Wenshuo Home
Crinkle Paper Bag Ceramic Vase
Put some peonys or a wildflower arrangement in this, and prepare for everyone to ask “where did you get that??”
Dewalt
20V MAX Cordless Drill and Impact Driver
This drill is inflation proof. Somehow, it just keeps getting cheaper, and it’s now at a record-low price. If you’re a DIY-capable gal or guy (and you are, right?), you’ll need a tool like this at some point.
Dyson
V15 Detect Cordless Vacuum Cleaner
Dyson’s famous laser vacuum isn’t at its lowest price ever (yet), but you might want to get a new vacuum before company arrives for Thanksgiving.
Sumi
With all of the holiday craziness, did you forget to water your plants?
Technivorm
Moccamaster Select 10-Cup Coffee Maker
Coway
This small but mighty Airmega purifier is another good bet for your home, especially if you’re working with limited square footage in your office or bedroom.
Blueair
Best Black Friday Grooming Deals at Amazon
Meridian
This is the lowest price we’ve seen for a body groomer that’s perfect for manscaping—and womanscaping, and personscaping.
Crest
3D Whitestrips Professional Effects Kit
If you drink coffee on the daily, then you should consider an annual teeth whitening. And Black Friday is the perfect time to start that tradition. These white strips use hydrogen peroxide instead of messy purple goop, and it’s amazing that a product that works this well can be priced so low.
Tushy
Basic 2.0 Bidet Toilet Seat
If you’ve resisted buying a bidet for this long, then it’s time to give in to peer pressure and clean that tuchus properly.
Dyson
Women have known for years that Dyson’s coveted hair care tool is worth every penny because it can make anyone’s hair look better in half the time. We’ve seen this $100-off deal pop in and out over the last week, so don’t wait if it’s on your list.
Waterpik
Cordless Advanced Water Flosser
Are you flossing every night? Sorry, we shouldn’t pry.
Braun
With a deal on our pick for the best electric shaver, you can make your cheeks as smooth as a baby’s bottom. (Just don’t ever say that to anyone out loud.)
Best Amazon Black Friday Deals: Clothes + Watches
Adidas
Personally, we think these chunky hiking shoes are better off in the city, where they can be properly admired.
Levi’s
A little bit of sherpa for a whole lot of warmth and style.
Citizen
Promaster Dive Eco-Drive Watch
Seiko
Though maybe you’d like to see something a little more rugged?
Calvin Klein
Men’s Cotton Stretch 7-Pack Boxer Brief
The only name we’ve allowed on our waistbands since mom wrote them there in kindergarten.
Champion
Authentic Originals Fleece Joggers
Your go-to fall bottoms for at-home lounging.
Ray-Ban
Original Wayfarer Polarized Square Sunglasses
Ray-Ban’s classic Wayfarer silhouette is a whole lot cheaper today (to the tune of 30% off) when you buy one of its two largest size variations.
Persol
PO2803S Rectangular Sunglasses
Square shades that let the world know you’re anything but.
Merrell
Men’s Moab 3 Prime Mid Waterproof Hiking Boot
Adidas
A do-it-all tote so versatile that your other, lesser totes will be jealous.
Levi’s
Men’s 505 Regular Fit Jeans
The Levi’s 505 takes the 501 recipe and adds a little more room in the thighs, then swaps the button fly for a zipper.
Best Amazon Black Friday Deals: Travel + Luggage
Tumi
Alpha 3 Double Expansion Travel Satchel
Tumi’s travel duffel is the perfect weekender, in that a pair of zippers let it expand in size for when you go hard on the souvenirs.
Veken
Pack smarter, not lighter.
Travelpro
Platinum Elite Hardside Expandable Spinner
This expandable spinner has a TSA-friendly lock and external USB-A and C ports (BYO portable battery). Now if only TravelPro could fix PreCheck so it wasn’t as long as the regular lines.
Samsonite
Omni PC Hardside Spinner, 24″
Whether you’re an under-packer or a “let’s bring everything, just in case” packer, this little spinner is perfectly sized for carrying onto your next flight.
Samsonite
Winfield 2 Hardside Spinner
Don’t let Amazon fool you; this bag hasn’t been priced at $200 in a long time, but that doesn’t mean it’s not heavily discounted at the moment. A carry-on friendly spinner for under $100 is hard to find—even on Black Friday.
Matein
Don’t be the guy that shows up to a wedding in a wrinkled suit.
DELSEY Paris
Helium Aero Hardside Luggage Set
Yup, it’s got those double-spinner wheels for added maneuverability between gates.
Best Early Amazon Black Friday Deals: Health + Fitness
Therabody
Pound your sore, achy muscles into recovery mode.
Bowflex
SelectTech 840 Kettlebell
Because adjustable dumbbells are so last year.
Hyperice
Echelon
Smart Connect Fitness Bike
Amazon has plenty of budget spin bikes from brands you’ve never heard of, but Echelon’s affordable connected bikes are the only budget spin bike brand we’d actually recommend to GQ readers.
Bowflex
Go ahead, get Michael B. Jordan jacked with the help of Bowflex’s foldable multi-angle bench.
Garmin
Forerunner 245 GPS Running Smartwatch
If you prefer to get your miles in the old-fashioned way, this Garmin smartwatch can help you track your steps, your route, and your heartrate.
UREVO
Under Desk Walking Pad Treadmill
One of the most popular walking pad treadmills got a major upgrade this year, with faster speeds and a new design.
CAP Barbell
55-Pound Adjustable Dumbbells
This isn’t the hugest discount for dumbbells from fitness stalwart CAP Barbell, but if you were already looking for some adjustable, cheaper-than-Bowflex weights, you’re still looking at a sizable deal.
JBL
Endurance Race Waterproof
Are you really going to spend $300 on earbuds and then risk wearing them at the gym? Please don’t do that. These earbuds are ready, willing, and able to take on as much sweat as necessary.