Back in olden times, gold watches for men were part of a uniform that included three-piece suits, shiny leather-soled shoes, and a haircut known simply as “the executive.” Fortunately, while dress codes have loosened up considerably since your grandad’s day, the allure of the gold watch remains just as strong as ever. Not only does the rich, lustrous shine of a gold timepiece carry a ton of old-school gravitas, there’s a near-infinite variety across every imaginable style and price point. That means you can opt for a funky ‘80s digital watch in gold-tone stainless steel, a Swiss-made masterpiece in solid 18k rose, or a vault’s worth of elite options between. Gold watches are surprisingly versatile, but in general, a slimmer, more refined timepiece works best with a slim, buttoned-down look, while chunkier ones work best with off-duty fits. Aside from that, there’s really only one rule that matters: As with perfume and animal prints, a little gold goes a long way.